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People are asking Chat GPT and Google AI Shopping for recommendations

And now, your products can show up in the answers.

OpenAI recently launched ChatGPT Shopping, allowing US users to discover and buy products directly through conversational search. It's a big shift, because people don't browse anymore, they ask.

And that's where opportunity lies for smart retailers.

Here's the kicker:

đź›’ Shoppers who discover products through ChatGPT are up to 6x more likely to buy than those from traditional search platforms.

Why? Because they've already refined what they're looking for through the chat.

Even though in-chat checkout hasn't launched in Australia (yet), there's a first-mover advantage available right now:

You can already list your products in ChatGPT's shopping results if your product feed is compatible.

 

đź”§ That's where Omnivore comes in.

We've built a ChatGPT-ready product feed that ensures:

  • Your listings are AI-readable and structured for visibility
  • Your inventory, pricing, reviews, and product info are clean and up to spec
  • Your products are eligible to appear as shoppable search results inside ChatGPT

 

đź’ˇ Think of it like setting up shop on a high-converting marketplace before the doors fully open.

And we're just getting started. We're also preparing full support for ChatGPT Checkout (Agentic Commerce Protocol) so when it launches in Australia, our retailers can start selling directly inside the ChatGPT interface.

 

👉 How to get listed in ChatGPT Shopping:

(1) Submit your business via the ChatGPT Merchant Application Form

(2) Tick the appropriate feed + agent boxes

(3) Let us know once you've applied. There's currently a wait period on ChatGPT's side, and as soon as you're approved, just email us at request@omnivore.co or lodge a ticket at

https://support.omnivore.com.au/support/tickets/new and we'll take it from there.

This is what Omnivore was built for - giving SMBs access to the same tools as enterprise giants, without needing to reinvent your stack.

 

So - What About Google?

AI‑driven shopping isn't just happening inside ChatGPT - Google is shifting fast too.

The good news: you're already ahead of the curve.

Google's newest AI‑shopping updates (summarised perfectly in

this video) confirm that your existing Google Shopping feed is now the primary data source powering AI‑generated product results.

If you're already an Omnivore customer, just click 'Add a marketplace' from your dashboard then choose Google Shopping.

If you're sending your product feed through Omnivore to Google Shopping, you're already set up for:

  • Inclusion in AI‑powered product recommendations
  • Eligibility for AI‑generated search summaries
  • Visibility across the new AI experiences rolling out in Google Search

No extra setup. No new feed.

Just high‑quality product data that's already structured, compliant, and ready for Google's AI.

Omnivore ensures your feed stays clean and optimised automatically, so your products stand the best chance of showing up in AI‑enhanced search - without any additional work on your end.

Let us help your products show up where your future customers are actually searching for them. 🚀

Further reading:

https://www.mckinsey.com/capabilities/quantumblack/our-insights/the-agentic-commerce-opportunity-how-ai-agents-are-ushering-in-a-new-era-for-consumers-and-merchants

https://ecommercenews.com.au/story/australian-retailers-warned-on-ai-search-as-duplication-soars

#ChatGPTShopping #eCommerce #FutureOfRetail #Omnivore


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