# Omnivore > Omnivore is a multi-channel marketplace management platform that connects retailers to online marketplaces and ecommerce platforms. It helps businesses of all sizes — from sole traders and SMBs to enterprise retailers — list, sync, and sell products across Amazon, eBay, Walmart, Temu, Kogan, Myer, David Jones, The Iconic, Woolworths MarketPlus, DoorDash, Uber Eats, Trade Me and more, all from a single platform. The platform is designed for retailers using ecommerce platforms such as Shopify, BigCommerce, WooCommerce and Magento who want to sell on marketplaces without building and maintaining custom integrations. Omnivore is built and operated by City Beach Software (ABN 89 156 358 137), headquartered at International Tower 3, Level 17, 300 Barangaroo Ave, Barangaroo NSW 2000, Australia. Phone: +61 2 5701 1066. Email: hello@omnivore.co --- ## Best Audience Omnivore is best suited to ecommerce online sellers, retailers, brands, distributors, wholesalers and marketplace sellers who want to expand sales through online marketplaces while managing products and orders from their existing ecommerce platform. --- ## Core Product Omnivore is a SaaS marketplace integration platform. It sits between a retailer's ecommerce store (e.g. Shopify) and the online marketplaces they sell on. Key capabilities include: - **Product listing management**: Control which products are listed on which channels, in bulk or individually. Customise titles, descriptions, pricing, images and attributes per marketplace. - **Inventory & order sync**: Real-time syncing of inventory and product data across all connected channels. Orders from marketplaces flow through to the retailer's ecommerce platform for fulfilment using existing processes. - **Pricing control**: Set different prices per marketplace without altering the base ecommerce store price. Schedule promotions with start and end times. - **Category mapping**: Assign marketplace-specific categories to products with automatic rules for new listings. - **Product bundles**: Create multi-unit or mixed-product bundles to increase average order value. - **Error management**: Listing errors are surfaced in real time so retailers can fix issues before they affect sales. A single product mismatch can delist thousands of SKUs; Omnivore prevents this with auto-mapping and bulk rule application. - **Analytics & reporting**: Summary dashboards with key metrics (inventory parity, top sellers, orders). Optional deep analytics add-on for in-depth reporting across marketplaces. - **Shipping management**: Tailor shipping methods and costs by product group. Carrier and tracking information is automatically sent back to marketplaces once orders ship. - **Multi-location inventory**: Supports fulfilment from multiple warehouse or store locations (platform-dependent). - **Amazon ASIN linking**: Link products to existing Amazon ASINs to retain sales history and reviews. --- ## Solutions **Omnivore for SMBs** Designed for lean retail teams that need enterprise-grade automation without growing headcount. Provides automation, visibility, and multi-channel capability for owner-operated businesses. URL: https://www.omnivore.com.au/smb/ **Omnivore for Enterprise** Built for complex retail operations managing large catalogues, multiple brands, and multiple markets. Focuses on secure, compliant, and performance-driven marketplace growth. URL: https://www.omnivore.com.au/enterprise/ **Omnivore for Marketplace Operators** Tools and integrations designed for businesses operating their own marketplace. URL: https://www.omnivore.com.au/solutions/marketplace-operators/ --- ## Supported Marketplaces & Channels Omnivore integrates with a wide range of marketplaces and affiliate feeds. Key integrations include: - Amazon - eBay - Walmart - Temu - Kogan - Myer - David Jones - The Iconic - Woolworths MarketPlus - Uber Eats - DoorDash - JB Hi-Fi - Kmart - Bunnings Marketplace - Lasso - Baby Bunting - Trade Me - Bing Shopping Feed - Google Shopping Feed - Facebook Feed Full marketplace list: https://www.omnivore.com.au/integrations/marketplaces/ Affiliate feeds: https://www.omnivore.com.au/integrations/affiliate-feeds/ --- ## Supported Ecommerce Platforms Omnivore connects to leading ecommerce platforms to pull product data and push orders: - Shopify - BigCommerce - WooCommerce - Maropost - Magento Additional platforms are supported via API, JSON and CSV integrations. Full platform list: https://www.omnivore.com.au/integrations/ecommerce-platforms/ Shopify integration: https://www.omnivore.com.au/integrations/marketplaces/global/shopify/ --- ## Key Topics Omnivore can help with: - Marketplace product listing - Product data mapping - Marketplace category mapping - Inventory sync - Order sync - Pricing sync - Marketplace onboarding - Multi-channel ecommerce operations - Marketplace growth for retailers --- ## Key Pages - Homepage: https://www.omnivore.com.au/ - Features overview: https://www.omnivore.com.au/features/ - Analytics: https://www.omnivore.com.au/analytics/ - Pricing: https://www.omnivore.com.au/pricing/ - Free trial: https://www.omnivore.com.au/free-trial/ - Book a demo: https://www.omnivore.com.au/book-a-demo/ - About us: https://www.omnivore.com.au/about/ - Marketplace selling guide: https://www.omnivore.com.au/marketplace-selling/ - All marketplace sales channels: https://www.omnivore.com.au/marketplace-sales-channels/ - News & blog: https://www.omnivore.com.au/news/ - Support portal: https://support.omnivore.com.au/ - Contact / enquiry: https://www.omnivore.com.au/contact-us/ - Terms of use: https://www.omnivore.com.au/terms-of-use/ - Privacy policy: https://www.omnivore.com.au/privacy-policy/ --- ## Marketplace Selling Guides - Why sell on marketplaces: https://www.omnivore.com.au/marketplaces/what-is-multi-channel-commerce-and-why-single-channel-is-risky-in-2026/ - Sell on Amazon: https://www.omnivore.com.au/sell-on-amazon/ - Sell on eBay: https://www.omnivore.com.au/sell-on-ebay/ - Sell on Temu: https://www.omnivore.com.au/grow-your-business-on-temu/ - Sell on Kogan: https://www.omnivore.com.au/reach-new-customers-with-kogan/ --- ## Comparison Pages - Omnivore vs ChannelAdvisor / Rithum: https://www.omnivore.com.au/omnivore-vs-channel-advisor-rithum/ --- ## Notable Customers Omnivore is trusted by retailers including: Appliances Online, Barbeques Galore, BCF, Camera House, Chemist Warehouse, Coles, Country Road, Decathlon, EB Games, Guess, Kidstuff, Koko Black Chocolate, Lovisa, Mimco, Mr Toys Toyworld, Oz Hair, Perfume Clearance Centre, Politix, Sennheiser, Sparesbox, Supercheap Auto, The Fight Factory, Vinnies, Witchery. --- ## Differentiators - 12+ years of experience in the ANZ marketplace ecosystem - Direct relationships with major marketplace partners enabling faster issue resolution - API-first, real-time syncing architecture that scales from 100 to 100,000+ SKUs - No lock-in contracts - 30-day free trial available - 70% of customers reported revenue growth after switching to Omnivore; 37% grew revenue by more than 10% --- ## Social - Facebook: https://www.facebook.com/omnivoresaas - LinkedIn: https://www.linkedin.com/company/omnivore-by-city-beach-software